Page Comparison

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1. Open the QR code/UTM URLs Google Sheet 
2. Scroll to the bottom to find an open line & fill it in accordingly:
   1. Column A: a link to Trello card for this request/initiative
   2. Column B: a brief description about what this tracking is being used on
   3. Column C: the date range of when the campaign runs or the print piece will be arriving in homes
   4. Column D: the URL of the destination page (where you want your users to end up)
   5. Column E: where this QR/link is being distributed
      1. There is a set dropdown of selections
      2. See UTM Naming Convention tab for more details on what the options mean how these should be paired up with Column F
   6. Column F: how the link is being displayed
      1. There is a set dropdown of selections
      2. See UTM Naming Convention tab for more details on what the options mean and how these should be paired up with Column E
   7. Column G: shortened code name of campaign
      1. These should be short codes for the campaign as a whole, not an individual piece. Always make sure you are looking at the big picture when choosing a name
      2. See UTM Naming Convention tab for more details on how to choose a name for the campaign
   8. Column H: redirect URL created in Cascade
      1. This should follow the campaign name from Column G and end with -qr  or the appropriate value from Column F.
      2. Do not add for ones that are being written in print pieces, those should be simple and aesthetically appealing
   9. Column J: (automated) Full URL with tracking code that is what the redirect points to

Create the redirect in Cascade

1. Open site _redirects  in Cascade
   These can also be built in the site cnu.edu  if you would rather/it is easier/you are doing nested redirects rather than those in the root folder
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2. Click the Add Content  menu and select Folder with page
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3. Name the folder according to the campaign code you are using 
   For a written URL, a suffix is not necessary / For a QR code, use suffix -qr  / For a hyperlink, use suffix -hyperlink 
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4. Edit the page asset just created. Expand Customizations  panel and expand the Redirect  panel. You do not need to change any settings on this page, only the redirect information as detailed below.
5. In the Redirect Type  dropdown, select External / In the text field External URL , paste the full URL with the UTM code elements (column H in the QR code/UTM URLs Google Sheet)
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6. Submit and save the page following normal documentation procedures
7. Publish the page to production

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1. To have this page accessible from a cnu.edu URL, you will need to follow the instructions to create a redirect.
   You can either create a standard redirect or a redirect for a QR code, make sure to follow the correct instructions.